Arizona Lottery
Sponsorship Mission Statement
While the Arizona Lottery strives to maximize revenue for state programs, our passion is making Arizona a better place to live. Our goal is to partner with organizations that help people in need, improve healthcare and education, protect our natural resources, and elevate all 15 counties throughout Arizona. Our partnerships will reflect the wide variety of interests, cultures, and hope of the people of our state.
Sponsorships in FY11 included: Be a Leader Foundation (top), Verde Valley Nature Festival (center left), Susan G. Komen Race for the Cure (center), Audubon Arizona (center right), Gabriel's Angels (bottom left), and the Arizona Small Business Association (bottom right).
The Arizona Lottery looks for opportunities to create a lasting presence in communities across the state. We focus on four key areas: education, health and public welfare, the environment, and economic/business development. We prefer to provide funding for named scholarships, awards, specific programs, or other sustaining initiatives.
1. Sponsorship amounts range from $100 to $4,500. In return for sponsorships, the Arizona Lottery must receive measurable value (see application form for details). Multiple requests may be submitted, but organizations are limited to a single approved sponsorship annually.
The Arizona Lottery sponsors events in two different ways: monetary or merchandise sponsorships. Monetary sponsorships range from $100-$4,500 and merchandise sponsorships are intended for silent auctions, raffles, event attendee giveaways, or door prizes. To be considered for either of these sponsorships, the following criteria must be met:
♦ The event must be located in the state of Arizona.
♦ The event must involve participants who are at least 21 years of age or older.
♦ The event must be open to the general public (individual requests and family or class reunions cannot be considered).
The Arizona Lottery reserves the right to accept or deny any requests based on its own internal evaluation of the sponsorship's conformance to these criteria as well as its potential for maximizing the Arizona Lottery's promotional investment and branding.
The Arizona Lottery’s evaluation process for sponsorships focuses on how well a proposal fulfills the following criteria:
♦ Alignment – How the event aligns with one of our state pillars of focus( education, health and public welfare, the environment, and economic/business development). All requesting organizations must directly align with one of these funding areas to be considered.
♦ Audience – The Lottery evaluates the size and demographics of the audience and the likelihood of appreciation of the Arizona Lottery’s involvement and messaging.
♦ Assets – What marketing opportunities (logo recognition, print ads, banners, premium distribution, website mention, public address mention, programs, invites, etc.) or other tangible items of value are being offered to recognize the Arizona Lottery’s sponsorship?
2. Walks or runs with past registrations of at least 250 participants will be considered.
3. Golf tournaments and other sporting events are not eligible for sponsorships. We encourage such organizations to apply for a merchandise sponsorship instead.
If you have any questions regarding the Arizona Lottery Community Sponsorship Program, please contact Cindy Esquer, Community Outreach Manager, at cesquer@azlottery.gov or call 480-921-4517.
Sponsorship Request Form
Raffle/Auction Items Request Form
FY11 Sponsorship Final Report